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Effect of expecting to be liked on choice of associates. Festinger (Ed.), Conflict, decision, and dissonance.
Men also have a concept of attractiveness associating with fertility.
The effectiveness of overheard persuasive communications. Journal of Abnormal and Social Psychology, 65, 395-402.
Journal of Abnormal and Social Psychology, 67, 402-404.
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Physical attractiveness depends on individual's preference. Intimate relationship can be defined as affectionate, kind, and sense of protectiveness.
Men (both gay and straight) seem to consciously recognize the importance of physical attractiveness more than women (both straight and lesbian; see Lippa, 2007).
However, experimental research, as well as evidence from online dating and speed dating, shows that physical attractiveness is equally important to men and women.
Louise told me that looks were not that important to her, but that a good sense of humor was a must.
While Louise certainly values all of the characteristics I listed above, not once did we say, “This guy seems like he has a great sense of humor,” or, “This man has very kind features.” We only stopped to further investigate the profiles of men who seemed physically attractive.
It was proposed that an individual would most often expect to date, would try to date, and would like a partner of approximately his own social desirability.
In brief, we attempted to apply level of aspiration theory to choice of social goals.
Previous studies have failed to find support for the hypothesis, derived from Level of Aspiration Theory, that individuals chose to date those whose “social desirability” level is similar to their own.